Sensa Sport

Founding Partner & Executive Producer

Driven by performance and sustained by recovery, Sensa is a sport brand exercising the power of cannabis to move bodies and free minds.

The culmination of 5 years working in the cannabis industry, I pulled together a team of product and branding experts to develop the first Sport Performance Brand in the Cannabis Market.

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Made by nature and refined by science, Sensa channels the capacity for cannabis to elevate states into conscious solutions for the modern athlete. A precise offering of THC and CBD formulas, targeted for performance and recovery so that every athlete can transcend their potential.

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Aim high. Lay low.

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Role

  • Founding Partner & Executive Producer

Scope

  • Brand Strategy

  • Brand Development

  • Marketing Strategy

  • Go-To-Market Strategy

  • Creative Strategy

  • Creative Development

  • Packaging Development

  • Content Production

  • Merchandising

  • Business Development

Collaborators

  • Stacks Studio

Xavier is an experienced creative producer passionate about collaborating with brands, agencies, and artists to develop and execute culture-shifting physical and digital experiences. A proven leader, marrying deep production, business, marketing, and creative backgrounds into every execution.

Let’s work together.

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